Kicking Off Monthly Momentum: Behind the Scenes with The Law Offices of Brenton C. McWilliams

We are so excited to wrap up our very first official content shoot day as 327 Visuals! It was a huge milestone for us, and we felt incredibly lucky to partner with The Law Offices of Brenton C. McWilliams for this debut project.

Brenton and his team were actually the first clients to reach out to us about our Monthly Momentum partnership. This is a special content creation package we offer, designed to keep brands consistent on social media, so it was the perfect way to start things off.

Since this was our first session with the firm, we knew we needed to build a strong foundation of visual assets. That meant starting with professional headshots for the entire staff. This was a fun logistical challenge because the firm has four different locations across Baldwin County. We coordinated travel between Orange Beach, Foley, Fairhope, and Spanish Fort to make sure nobody was left out.

It was a lot of driving, but it was absolutely worth it. The staff at every location was ready to go and made the process smooth and easy.

Once we finished the photography portion ahead of schedule, we shifted gears to video. We started at the Orange Beach office to shoot some b-roll and short-form clips. The staff there definitely deserves a gold star for their acting skills and patience with the cameras.

After wrapping up at the office, we packed up our lighting and camera gear and headed to Brenton’s house. The goal here was to film a series of educational videos highlighting why it is so important to have a proper estate plan. Brenton is a total natural in front of the lens, which made the filming process efficient and, honestly, really fun to watch.

We decided to end the day on a high note by heading over to the famous Flora-Bama. We captured some great lifestyle content during their bingo event, filled out a few squares, and even enjoyed some raw oysters before calling it a night.

It was a fantastic first shoot. We walked away with excellent content for their social channels and definitely learned a few things along the way. We actually picked up quite a bit of knowledge about estate planning too. If you haven't sorted out your estate yet, you should definitely give Brenton and his team a call.

Check them out at: www.brentonmcwilliams.com